03 — Team

The Team Behind City by the Sea

We are investigating how organizations coordinate and make decisions at scale, and where AI can address the structural constraints that current tools leave untouched. Our work sits at the intersection of AI systems design, organizational theory, and applied product development.

Gudny Johannsdottir

Gudny Johannsdottir

Co-Founder

Background in business and management consulting, with experience spanning operations, strategy, and multiple industries. Gudny leads research into how coordination and decision-making patterns play out in real organizations, and how those patterns shape the practical limits of AI deployment.

Dr. Adalsteinn Palsson

Dr. Adalsteinn Palsson

Co-Founder

PhD in Artificial Intelligence, with a background in engineering and mathematical modelling. Adalsteinn leads technical research and product architecture, with a focus on how language models and AI systems can be applied to organizational coordination problems rather than isolated tasks.

Why Us

Gudny and Adalsteinn bring together direct operational experience with deep technical credibility in AI. That combination allows them to study organizational coordination not as an abstract research question but as a practical engineering problem, grounded in how companies actually work and where they actually get stuck.